Assignment Sample Digital Age Communication
Download - 1 | Published :15th April 2016
Question:- Discuss Digital Age Communication in brief?
Answer:-
Introduction
Usage of electronic medium of communication, especially using Social Media Communication System like Face-book, Twitter, paved the way of easy communication in offices. Electronic communication system reduces time consumption and creates easy working environment and reduces the chances of complications during working hours (Kovarik, 2011).
Using the channels of Electronic communication
It is observed that most of the organisations face similar difficulties of not being able to keep the employees available during the entire working hours. Previously, the mediums like sending SMSs and E- mails during work hours was considered to be easy and appropriate for engaging and informing staffs regarding work matters. As days progressed, these mediums started to get old fashioned and different issues started to be created. People were least bothered to spend their own money to pay mobile bills and sending emails was totally inconvenient as it took longer time to respond (Arslantepe, 2014).
Easier ways to communicate created the importance of using social media networks. These channels are easier to use and is accessible without facing any trouble. It can be used to take opinions from staffs regarding any matter and also to communicate with clients and customers at ease. Hence, using social media platforms is quite easier in the context of free flowing communication.
Tips and Advices regarding use of Electronic Communication
The best use of using this communication system is:
- Ensure that the organisation has accessed a social media account of its own.
- The staffs should also have similar attachments to this platform.
- Converse with related staffs and other inter-related agencies to generate communications on important matters.
- Provide and receive feedback from customers and staffs during any discrepancy at work.
- Any important notice when posted is accessible to all, so chances of any confusion is minimised. Authorities will be confident that no message remained undelivered.
- Avoid misunderstanding between the management and the workers and among the staffs (Humphreys, 2013).
Recommendations regarding facing different situations by using Electronic communication
Communicating through face-book or postpone the communication: Postponing the communication is totally unnecessary in the world of cyber. The means of communication in this context is regarding the change of the attendance system in the company, which is quite important. A small technical change, where the chance of misunderstanding is quite high needs to be completed sooner.
It is better to convey the entire message that has been affected by virus threat can be re done by posting it on the social media platform. It will make the staffs aware of the decision or the message (Isaacs, 2014).
Response channel of the company: During any disagreement among the staffs of the company, and that too publicly, the reputation of the company is also affected. The disciplinary action should be taken personally. The company can use social media to inform the customers and the other staffs that the discussion between the two employees is based on their personal thinking. This message will help to regain the reputation of the company and assure the customers that services offered by the company will not be affected (Shephard, 2010).
Conclusion
This research shows the advantages and disadvantages of using digital communication service. In case of emergency it helps the company to inform the employees and the customers regarding the important matters. It also publicly damages the reputation of the company due to misuse.
Reference List
Book
Kovarik, B. (2011). Revolutions in communication. New York: Continuum.
Journals
Arslantepe, M. (2014). Commercial Communication in Social Media. Journal Of Media Critiques, 1(1), 147-158. doi:10.17349/jmc114109
Humphreys, L. (2013). Mobile social media: Future challenges and opportunities. Mobile Media & Communication, 1(1), 20-25. doi:10.1177/2050157912459499
Isaacs, D. (2014). Social media and communication. Journal Of Paediatrics And Child Health, 50(6), 421-422. doi:10.1111/jpc.12555
Shephard, C. (2010). Using Social Media. ITNOW, 53(1), 26-26. doi:10.1093/itnow/bwq234
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